8 Reasons to Sell with Us

A simple 8 reasons to sell with us.  That’s really all it takes.  You see there’s an old adage in real estate that says that the average real estate agent sticks to the three P’s when selling a home.  They Place a sign in your yard.  They Put your home in MLS.  And then they Pray.  The most successful real estate agents know that to make their clients the most amount of money with the least amount of hassle, and still do it while amazing their clients takes a special breed of agent.  And that’s where we come in.

Stress Free Listing Preparation

We understand that selling your property is both stressful and time consuming.  Our team makes it its mission to ensure that the process of selling your home is as seamless as possible.  After a thorough pre-sale consultation, we’ll guide you through the processes and coordinate all of the pieces needed to prepare your property to shine.  From contractors and cleaners to stagers to photographers, we’ll coordinate all the partners pieces to get your home ready to sell so you don’t have to.

How your property looks and how its presented are the two biggest factors that draw potential homebuyers into your home.  To compliment our marketing and presentation strategy, we partner with the industry’s best staging consultants and photographers.  Once repairs, pair down, and cleaning are complete, we schedule consults with both to create the imagery that presents your property in its absolute best possible light.

Stunning Photography is Our Standard

First impressions count. According to the 2020 National Association of Realtors annual Profile of Home Buyers and Sellers report, 97% of buyers start their property search online and swipe through thousands of photos to find the ‘one’.  With that many photos, imagine how hard it can be to stand out among the crowd.  When you only have a split second to grab a buyer’s attention, the photos have to stop them in their tracks.

We spend the money to do it right.  Trained, professional photographers with a keen eye for every listing, are the standard.  We insist on high resolution photos, shot with wide angle lenses, and delivered unfiltered for use in our marketing across all mediums.

Results Driven Digital Advertising

Our team utilizes sophisticated online marketing and social media tools, powered by AI and Big Data to target, track and convert A buyer into YOUR buyer.  Keller Williams Realty is the ONLY brokerage that Facebook itself claims is in partnership with.  And that partnership, coupled with the social media ad spends of over 180,000 Keller Williams agents, allows us to track which ads work and which ones don’t.

For each and every property, we determine the demographic profile of your potential buyer and run online ad campaigns that target them.  We target our paid ads (down to age, postal code, interests, and affiliated businesses) to run campaigns that put your property directly in front of prospective buyers multiple times across many partner websites, search engines and social media channels.

The best-in-class technology that Keller Williams has been developing for years allows us to facilitate a promotional strategy that encompasses coming soon ads, targeted email blasts, open houses, re-targeting campaigns, just listed campaigns as well as new campaigns following pricing and feature changes.

Dedicated Property Page on AvenuePG.com

We showcase our listings on individual property pages within our website so they’re not shared with other properties.  This allows us to capture potential buyer interest and easily syndicate your listing among hundreds of other real estate platforms.. including competing brokerages.  We present your listing online, highlighting marketing efforts and using large-scale professional photos and adding priority features such as floor plans, surveys, warranties, property features and custom video.  You can see what that looks like by taking a look at one of our current listings, here.

Custom Designed Print Collateral

All of our print media are custom designed, for every property, and printed on the highest quality materials from our print partners.  We work with professional graphic designers to create a consistent, modern, and polished style for all of our printed collateral including property brochures, flyers, signage, postcards, and signage for your lawn, neighborhood and open houses.

Open Houses

We don’t do boring.  We hold Mega Open Houses for our new listings the first weekend they hit the market, and it looks a little something like this:

Your listing goes live on a Thursday.  We heavily promote the listing and the open house the week leading up to going live.  We hold our open house on Saturday AND Sunday.  We’ll accept offers throughout the weekend, but let showing agents know that the seller will not be reviewing until the following Monday.  This helps us drive competition and the fear of losing out, which often times leads to multiple offer situations and higher sales price.

Digging for Gold

As a seller, you want your listing grabbing the eyeballs of as many people as possible.  We’ve developed and maintained a local network of over 5,000 agents that consistently do business in our area.  Our relationships with these agents means they’ll know about your listing before it even hits the MLS.

It’s also entirely possible that we’ve met your future homebuyer long before you ever even listed your property for sale with us.  You see, we maintain another database of over 2,000 potential homebuyer and investor prospects that we’ve met over the years.  Every day, we’re calling and nurturing that database until we find just the right property for them, or until they tell us to stop calling them.  We’ll scrub our database for buyers that have expressed an interest in homes similar to your and call them to tell them about your home.

Virtual Showings and Open Houses

In the time of COVID and Stay-at-Home orders, many of our clients have decided they don’t relish the idea of a lot of strangers coming through their homes, even when they really need to sell.  Fortunately, with changing times comes changing expectations.  We’ve done entire transactions nearly completely virtually – from virtual listing appointments, to virtual showings and open houses, to remote closings with e-signatures.

If you would like to take a deeper dive, past the 8 Reasons to Sell with Us, you can download our Marketing Plan, which we’ve made available on our website.  We want you to understand completely what sets us apart and this document covers it all from top to bottom.